Digital Signage at Airports: Think beyond FIDS

Read how a powerful digital signage network can make your airport property a gold mine for advertising revenue

There are very few occasions where advertisers can captivate their audience like they can at an airport. Because tough there would always be those who like to live life on the edge and arrive at the gates just as they were closing, the majority of flyers habitually reach the airport with lots of time to spare.

On an average, a traveler spends 60-120 minutes at the airport before their flight takes off. That’s the amount of time you get to make a big impact on everybody who is passing through your property. A powerful digital signage network can easily help airport operators to capitalize on every single second passengers spend on their property. Here’s how…

Flight Information

Flight information or FIDS screens are the first things that come to mind when you talk about digital signage at an airport. But even there, you can do so much more… Like, run a parallel screen with advertisements!

Waiting Areas

Passenger waiting areas are prime spots to keep the audience engaged with context-based advertisements. For example, for a flight departing to Goa, an advertisement about beachwear selling at an airport shop could inspire waiting travelers to grab an apparel.

Baggage Belts

Passengers spend a significant amount of time waiting for their luggage to arrive. These areas an excellent spot to disperse not only advertisements, but also social or education messages as part of the corporate social responsibility programs.

Wayfinding

Large airports can often get difficult to navigate for passengers. By showcasing wayfinding maps on digital signage throughout the network, you can help travelers save a lot of time and hassle. These wayfinding displays can always double up as advertising real estate.

Queue Management

Using digital signage makes managing large queues at departure gates much, much easier. Once boarding starts, switch from showing advertisements to sharing how the passengers are being called out to board.

Interior Décor

When you are trying to woo tourists and travelers, the ambience of the airport matters a lot. Now, you can wow your audience and give them a matchless experience using our bespoke, ultra-large LED displays and creative digital installations.

Branding and Beautification

Enhance your property’s brand value, especially in the eyes of the government and international tourists, by leveraging Ösel’s outdoor LED displays for branding and building beautification.

Outdoor Advertisements

Airports are one of the few areas that always receive high foot traffic, and hence are seen as coveted advertising spaces by brands. Going digital gives you the freedom of running multiple advertisements on one display board and multiply your revenue like never before!

So really, what are you waiting for? Get in touch with our sales representative today and ask for bespoke solutions for your property!

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