Home » Why Your Restaurant Needs a Digital Menu Board ASAP
If your restaurant has a resident artist decking up your chalkboard menu every day with intricate, calligraphy-laden designs, that’s pretty awesome! But if you regularly print posters for menu changes and promotions, it’s time to shake things up and get a digital menu board. In today’s time and age, consistent customer acquisition and retention is no small feat. And a digital menu board can help you greatly with that. Read on to know how…
Digital menu boards give you an opportunity to use videos and animations to attract a customer’s eyeballs. Showing real-life images of tempting food and using pleasing fonts to sell your menu items can easily draw people in.
If you want to add a new item to your menu or want to switch between breakfast and lunch/dinner menus, there is no better way to do that than a digital menu board. No other medium gives you the freedom of updating the menu as frequently as you want.
Not only does a digital menu board comes with unparalleled convenience, but there’s also the added benefit of cost savings. Since you don’t have to print new menus or promotional material from time to time, you save on a major recurring cost.
Apart from being highly practical and useful, digital menus also enhance the overall customer experience. The right mix of graphics and videos can keep your patrons entertained and help them make an informed choice. And let’s not forget how some regions require calorie-content listings by law; all this information cannot be accommodated in a traditional menu without creating a mess.
Instead of hiring a person to offer paper menus to passersby, you can simply place a posted LED display outside your restaurant to lure people in. Sharing the day’s specials or showing pictures of happy customers in video format will help you attract and retain more customers than ever.